- Lifeofpaetoo

ABOUT MAHIMA & KAVI

Meet Modest Mahima and Kool Kavi, the dynamic duo behind the food blogging adventure! Hailing from the same school, Apeejay School Pitampura, Mahima and Kavi’s journey began in the halls of grade 11th.

While Mahima always had a flair for being the centre of attraction, Kavi was known for his studious nature and was the quiet force in the background. Fate had an exciting and exceptional plan for them and little did they know that their paths would intersect again in the world of food and creativity.

They spent their school days attending cafes and lunches as part of the same group of friends. However, as graduation approached, life’s demands took precedence and their interactions became irregular and sporadic. Nonetheless, Kavi’s passion for photography, cultivated since school, continued to burn bright.

Mahima ventured into Media and Communication after school while Kavi pursued a BBA. Fast forward to 2020, Mahima initiated a food blogging page, but consistency eluded her. It was in October 2022 that fate intervened again. Mahima approached Kavi with the idea of collaborating on content creation – she would be the fascinating face, and he-all-skills ‘behind-the-scenes’ photographer.

What started as a casual collaboration soon evolved into their shared dream. In January 2023, armed with determination, they set a goal of reaching 10K followers on Instagram by year-end. By May 2023, progress could have been faster, with only 1200 followers. However, a game-changing moment arrived on the last day of May – a reel they posted garnered a staggering 8 lakh views, propelling them into the spotlight.

Emboldened by the response, they committed on posting daily, and the momentum continued building. In December 2023, they achieved their target of 10K followers and are more motivated than ever. Now, with a solid understanding of the food industry, Mahima and Kavi are setting their sights on new horizons.

Plans are underway to expand into lifestyle and travel, offering their audience a broader spectrum of experiences.

Their journey has seen them collaborate with 100-plus brands, a feat they never envisioned. The unexpected twist came when Kavi, initially the man behind the camera, gradually stepped into the limelight. Now, when they step out, people recognize them as the faces behind the vibrant ‘Life of Paetoo’.

Join in savouring the flavours and stories they bring to life, and stay tuned for more exciting adventures in food, lifestyle, and travel!